All about Shelf Shock

Shelf Shock was created for one reason: challenger brands need visibility in-store away from shelf.

So we designed a retail media platform for independent convenience stores & challenger brands.

We install and manage in-store digital screens that give brands visibility at the point of purchase.

And gives retailers an incremental revenue stream.

Founded in the heartbeat of local challenger brands

eat17 is the launch partner for Shelf Shock- our flagship store and live case study, giving us the playbook to scale into other like-minded retailers.

The pilot worked. Kinks ironed out.
Brands gained visibility.
Retailers unlocked incremental revenue

Now we’re expanding to like-minded premium independents.

Work with us

Shoppers visit their local convenience store on average 3 times per week.

That’s a lot of visibility to unlock.

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