Here for the challengers.
Built to cut through.

Shelf Shock exists to amplify brands that don’t have million quid media budgets - but have got plenty to say.

Plugged into the heartbeat of local challenger brands

Eat17 is the launch partner for Shelf Shock - our flagship store and live case study, giving us the playbook to scale into other like-minded retailers.

10k weekly customer transactions

6 screens running 11 hours a day

Screens follow the shopper journey round the store

Average +33% sales unit uplift from instore digital media

2x average weekly customer trips to store